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And now, free ice cream.
Apr. 17th, 2007 06:15 amTis Free Cone Day, find a Ben and Jerry's near you (mine is on the corner of Haight and Ashbury, go figure,) and enjoy the last bastion of consumer appreciation left over from poor old Ben Cohen and Jerry Greenfield.*
http://www.benandjerrys.com/scoop_shops/
*Ben and Jerry took their company public, and the board of directors promptly maneuvered them right out of the company. Mainly because a lot of their ideas involved taking an active part in the community, and giving back to the people, rather than to investors. In a brilliant move, the stockholders then sold Ben and Jerry's to food giant Unilever, who have utterly failed to comprehend running a tiny ice cream venture with a conscience, and have made it about new ways to put more filler and less ice cream into what can only loosly be termed a "pint." (And, it seems, still haven't found a way out of "Free cone day," without getting egg on their faces.)
In other sad corporate news, yesterday I found that the Scharffenberger, Dagoba, and Joseph Schmidt chocolate lines were all quietly purchased by Hershey's, and that Green and Black's was eaten by Cadbury's. Chocolate is a cut-throat business it seems. And according to Saturday's Seattle Times, the big chocolate guns aren't making a peep about the plan to expand the definition of chocolate to include those nasty easter bunnies.
http://www.benandjerrys.com/scoop_shops/
*Ben and Jerry took their company public, and the board of directors promptly maneuvered them right out of the company. Mainly because a lot of their ideas involved taking an active part in the community, and giving back to the people, rather than to investors. In a brilliant move, the stockholders then sold Ben and Jerry's to food giant Unilever, who have utterly failed to comprehend running a tiny ice cream venture with a conscience, and have made it about new ways to put more filler and less ice cream into what can only loosly be termed a "pint." (And, it seems, still haven't found a way out of "Free cone day," without getting egg on their faces.)
In other sad corporate news, yesterday I found that the Scharffenberger, Dagoba, and Joseph Schmidt chocolate lines were all quietly purchased by Hershey's, and that Green and Black's was eaten by Cadbury's. Chocolate is a cut-throat business it seems. And according to Saturday's Seattle Times, the big chocolate guns aren't making a peep about the plan to expand the definition of chocolate to include those nasty easter bunnies.
